Aug. 9 Marketing Talk, Aug. 25 Senior Expo, Both Free

Learn how to use digital marketing to grow your business, during a free Aug. 9 online webinar. It’s taught by an expert in Collegeville. And plan to attend a helpful drive-through senior expo, also free, Aug. 25 in Red Hill.

SCORE Chapters Present Online Marketing Webinar

POTTSTOWN PA – Collegeville small business digital marketing expert Donna Botti, owner of Delos Inc., will be a featured instructor Aug. 9 (2022; Tuesday) at 11:30 a.m. for an online-only webinar that asks and intends to answer the question: “What’s Your Digital Marketing Success Plan?” The free event is jointly sponsored by SCORE TriCounty in Pottstown and SCORE Bucks County.

Register here to join the webinar on the Zoom conferencing platform.

Botti believes most businesses are committed to growing their organization, but find it difficult to map out the process of digital marketing. Random acts of marketing won’t attract more clients, better leads, or more revenue, she warns. Her discussion will explore:

  • Getting your message right;
  • Being crystal clear on what you need, and what you don’t, to align with your perfect target audience;
  • Owning your presence;
  • Controlling and owning your platforms, and avoid building a business on “rented” third-party platforms;
  • Building one strategy; and
  • Integrating everything into a cohesive strategy that’s easier for you and your team to implement.

SCORE chapters are volunteer-operated units working with the federal Small Business Administration.

Expo to Benefit Upper Perkiomen Area Seniors

RED HILL PA – Senior citizens who live in the 131st state House District are being invited by Rep. Milou Mackenzie to attend a drive-though senior expo event on Aug. 25 (2022; Thursday) from 10 a.m. to noon at Hope Valley Community Church, 501 Graber Alley.

The district includes the municipalities of Upper Hanover Township, and East Greenville, Pennsburg, Red Hill, and Green Lane boroughs.

The expo “is a great opportunity for seniors in my district to gather helpful resources,” Mackenzie said. Visitors are welcome to pull into the church parking lot, where she and her staff members will be waiting to hand out bags “with important information regarding services and programs designed especially for seniors.”

For more information, call Mackenzie’s office at 610-965-5830.

Photo by Showcat Goldstrand via Unsplash, used under license

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