2022 was a wild ride and we’re not just talking about NyQuil chicken or the slap heard ‘round the world at the Oscars. The digital marketing world was inundated with a new Chief twit, old platforms making comebacks (enter Microsoft), and more campaign automation features then we really care for. […]
Apple’s ad business will explode in popularity In 2023, Apple will finally take steps out in the open to expand its ad business, and marketers will be chomping at the bit to get involved. The tech giant has historically been quite secretive about its ad business, humbly pointing to search […]
From the moment he bought Twitter in October, Elon Musk has seemed intent on using his new acquisition to wage war on the tech industry’s prevailing culture. He slashed the company’s workforce in half, got rid of long-established perks like free lunches and home internet, and warned those who remained […]